What is the initial investment
When making a decision between two alternatives, some of the qualitative factors to consider include: timeframes or deadlines for implementation (i.e., which option can be completed more quickly and efficiently?), cost considerations such as upfront investment, potential risks associated with each option (including reputational risks), organizational values and priorities, long-term sustainability of the chosen alternative, competitive advantage that may be gained by selecting one over the other, potential benefits that may arise from each choice depending on the industry or market context. Additionally it is important to consider how well each option aligns with goals and objectives set forth in strategy documents. These are all important factors to take into account when making a decision.