One example of a successful emergent strategy in the business world is the rise of Chinese smartphone manufacturer Xiaomi. The company was founded in 2010 with the goal of producing high-quality, low-cost smartphones for the Chinese market. However, as the company grew, it began to expand into other areas such as home appliances, wearables, and even electric bicycles.
Xiaomi’s success can be attributed to its ability to quickly adapt to changing market conditions and capitalize on new opportunities. The company’s focus on producing high-quality products at low prices helped it gain a significant market share in China, and its ability to quickly expand into new product categories allowed it to continue growing even as the smartphone market matured. Additionally, Xiaomi’s focus on building a strong online presence and engaging with its customers through social media and online forums helped it build a loyal customer base.
Overall, Xiaomi’s success can be attributed to its ability to be flexible and adapt to changing market conditions, its focus on producing high-quality products at low prices, and its ability to build a strong online presence and engage with customer