Corporations can focus on their strategic goals by focusing on their mission and vision. St. Mary’s recognized a need for chronic illness treatment, and invested in preventative healthcare. The hospital has implemented preventive medicine to promote physical and mental health. This involves early detection and prevention of disease. St. Mary’s Hospital will continue to be open despite rising healthcare costs and the emergence of chronic diseases.
Section 1 Overview, St. Mary’s Wellness Center
Purpose Statement
St. Mary’s Hospital’s goal is to offer low-cost preventive care of high quality that encourages physical and mental health. We do this by encouraging a healthier lifestyle and using effective health screening techniques.
Vision Proclamation
St. Mary’s Wellness Center strives to make society better by working with community members to promote preventive healthcare that supports healthy lifestyles and good nutrition, leading to high levels in physical and mental well-being.
Type of data collection
It is important that the institution first determines the percentage of people suffering from chronic diseases. It is necessary to assess the incidence of chronic diseases such as cancer, diabetes and obesity. These diseases can be controlled by individuals who eat healthier and live a more active life. In order to determine the risk of future outbreaks, the institution will need to assess how prevalent these diseases are across different ethnic groups. A second collection of data that must be included by the hospital is the perceptions of the people regarding their sedentary lifestyle. Due to increasing access to technology and the availability of telecommuting options, many people are now living sedentary lives. Individuals who are sedentary tend to be less likely to engage in physical activity and become more susceptible to lifestyle-related chronic illnesses. As the third piece, the hospital must collect the income from the entire community. The ability of people to afford healthy meals and top-quality healthcare is dependent on the disposable income. This is determined from household income. Low-income households have difficulty accessing excellent healthcare because they lack insurance or insufficient coverage. An institution will be able to determine the cost of treatment by analyzing the household’s average income.
Part 2: Growth Opportunities and Program Strategies
St. Mary’s developed a strategy to differentiate itself by combining the traditional treatment with preventative care, in an effort to increase their market share as well as income. To differentiate the company’s products and services from their competitors, the differentiation strategy involves incorporating distinct traits (Johnson et. al. 2020). St. Mary’s hospital encourages patients to live a healthy life and consume nutritious foods. This is a proactive approach that emphasizes prevention. Organizations that engage in a differentiation strategy spend heavily in R&D to find a market niche and react to it. A differentiation strategy is necessary to increase market share.
Order an Essay Now & Get These Features For Free:
Turnitin Report
Formatting
Title Page
Citation
Outline
