Mission and Objectives
An enterprise’s vision, goal and guiding principles are its driving forces. They influence the strategic direction and plans for the business. Business purpose is the primary mission and duty of an institution. Salah Foundation Children’s Hospital’s primary objective is to provide high-quality, pediatric care for young children through a dedicated workforce. (Broward Health 2022). This vision statement outlines the institution’s future goals. Salah Foundation Children’s Hospital’s mission is to provide exceptional pediatric care to children. Its vision and objective reflect the company’s desire to become a leading institution providing exceptional services that enhance the well-being and satisfaction of both employees and customers.
Facility
Salah Foundation Children’s Hospital was chosen as the hospital. It offers high-quality and compassionate care for children. The hospital has 125 beds and was established in South Florida’s Broward County. This non-profit hospital has the primary purpose of providing high-quality, affordable treatment. Nova Southeastern University has close ties with the institution. This facility provides specialized medical care for pediatric patients. There are limited units for patient care at the hospital, such as a general paediatric/oncology unit of 63 beds, a 50-bed ICU for paediatrics, and a 12-bed ICU level III infant ICU. It offers a range of healthcare services including general medicine, cancer treatment, cardiac care, cardiology and mental health. Salah Foundation Children’s Hospital aims to increase employee happiness by offering competitive compensation and social recognition. Heather Havericak serves as the chief executive officer of the institution.
Prognosis for Growth
Growth of the business depends on its ability to treat young patients each year. Due to Florida’s growing population of young adults with chronic illnesses, there will be an increase in the number of patient admissions within the next five year. Many Floridians are suffering from heart disease, stroke, diabetes and other chronic illnesses (Center for Disease Control and Prevention 2021). But, Florida’s significant population growth could mean that the institution will not be serving as many people. In addition, the projected increase in Medicare-eligible family income will help to boost the company’s earnings. This institution has a great opportunity to serve a larger clientele because of the increase in insured populations.
Analysis of market
Market analysis examines the impact of price, marketing and product on company operations. (Lamb et.al., 2020). Product is an item, or service, that a company sells for money. This organization provides a range of services for patients suffering from various conditions. Salah Foundation Children’s Hospital offers dermatology care for skin conditions in children and paediatric care. It also provides cardiology treatments for patients with heart disease, kidney transplantation, and pediatric care. The organization also offers virtual services via its website, which allows its customers to access their healthcare remotely. This pricing criteria determines the price customers will pay for company services. Salah Foundation Children’s Hospital is able to charge different prices due to the various expenses that are associated with specific conditions. Due to the complexity of medical procedures, most chronic diseases, including cancer and respiratory problems, as well as kidney transplants, lung disease, heart disease, and other conditions are marked by high costs. The diagnostic technology used can also make healthcare expensive.
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