Current low interest rates can have an impact on time values. The time value of money drops when interest rates drop. If a person deposits their money into a bank account, it is likely that they will earn interest for a specific period. The client receives a very small amount of return for saving money during the time frame. However, these financial companies offer low interest rates. Inflation occurs during the same period as a person’s savings, so the interest earned is not sufficient to offset the decrease in buying power. Interest rates are sensitive to cash flow discount rates. Lower rates will result in asset inflation or higher asset values. Similarly, a low-interest rate environment results in reduced discount rates, which boosts the current value of future cash flows (Ross, Westerfield, & Jordan, 2022). An investor may acquire bonds, and when the interest rate drops, bonds have a higher overall market value. One of the most important metrics to determine the economic efficiency of a project is its net present value. Investors use the net present value to determine whether the company will make a profit. In this scenario, an NPV of zero indicates that the organization would keep its value, but an NPV of positive indicates that the project’s worth would improve (Gillan, Koch, & Starks, 2021). Investors who want to invest in companies will focus on its net present value, which allows them to predict the company’s future potential. Investors who want to maximise profits will choose projects that have a positive net future value (NPV).